2022 Award

PrestigeLinks Digital Marketing Scholarship

Scholarship Programme for U.S. College Students

Introducing the PrestigeLinks Digital Marketing Scholarship

This year, we are proud to continue the PrestigeLinks Digital Marketing Scholarship (PDMS) for students studying at approved academic institutions in the United States.

Digital Marketing is a fast-paced, increasingly technical field that's rapidly changing. Understanding how it works is deeply important for understanding modern American businesses, as well as maximizing career impact in the not-for-profit sphere.

It is also a field where diversity and inclusion is uniquely important, and understanding the intersection of inclusivity with marketing in the online arena is crucial to promote effective initiatives in the future.

Past Winners

  1. 2024 Digital Marketing Scholarship Winners

Motivation

We have created the PDMS programme to:

  1. Support marketing students and encourage ongoing learning and research into digital marketing in America
  2. Understand and promote innovative and novel marketing ideas and channels that will have future impact
  3. Promote gender and racial diversity in our field.

If you're a college student currently enrolled full-time in the United States, we encourage you to apply. You do not need to major in marketing.

Requirements

  • Studying at an accredited college in the United States
  • Enrolled full-time or equivalent
  • GPA of 3.0 or higher

Key Dates (2025)

  • Submission Deadline: July 31, 2025
  • Winners announced: August 14, 2025
  • Disbursement of awards: By August 31, 2025

The PrestigeLinks scholarship will continue to be offered annually in 2026 and beyond.

Selection Criteria

Please write an essay of no more than 1000 words in response to the following prompt:

As AI-driven bots become increasingly prevalent in all aspects of our lives, they are transforming traditional marketing methods by automating content and interactions that previously involved humans. How can marketers balance automation with maintaining genuine human connections in their campaigns?

Submissions will be judged on creativity, originality of ideas, and overall structure and coherence of arguments. Please write your essays by hand rather than using AI tools.

Award Value

The PrestigeLinks Digital Marketing Scholarship is valued at $1000. This will be awarded to the winning entrant according to the criteria above. In addition, three runners up will be announced ($200 value).

How to Apply

To apply, please use the following form:

Data privacy

All data supplied will be processed in accordance with the PrestigeLinks Privacy Policy. Successful winners may be publicized, with consent obtained prior to any publication.

Enquiries

For all enquiries please contact us at scholarships@prestigelinks.com.