2022 Award

PrestigeLinks Digital Marketing Scholarship [2022]

Scholarship Programme for U.S. College Students

Announcing the 2022 Digital Marketing Scholarship Winners

The PrestigeLinks Digital Marketing Scholarship selection process for 2022 is complete, and we are pleased to announce the winners.

The essay topic for 2022 was:

TikTok has taken America by storm in the past few years. Why has TikTok been adopted so rapidly by young people, and what marketing lessons can other technology startups learn?

We had over 200 submissions, and extend a big thank you to everyone who took part in the scholarship during its inaugural year.


The 2022 PrestigeLinks Digital Marketing Scholarship has been awarded to Charlie Thomson from University of Illinois Chicago.

  1. Essay title: The Great Equalizer: Why TikTok Represents a Paradigm Shift For Marketers
  2. Award: $1000

Congratulations, Charlie!

Runners up

In addition to the scholarship winner, we are pleased to award three runners up:

  1. Cothoza Ndlovu, University of Colorado Denver
    TikTok, Addiction and Viral Marketing ($200)
  1. Kemal Hampton, University of Georgia
    Where TikTok Came From and Where It's Going ($200)
  1. Mia Carter, Yale University
    Untitled ($200)

Congratulations, Cothoza, Kemal and Mia!

Stay tuned

The PrestigeLinks Digital Marketing Scholarship will run again next year. Watch this space!